Episode 17

What is Account Planning? | The Wheel

Published on: 11th May, 2022

Johnny and Colin are planning out their year of promotions. Hear how they plan for their CPG clients. In this episode they talk about planning how to roll out the MAPs across all teams.

Bricks and Clicks is hosted by Johnny Valeriote and Colin Davidson, two of the three managing partners at Omnium. Produced by Rolled Up, submit your comments and questions to us on Twitter.

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About the Podcast

Bricks and Clicks
Grocery industry and CPG Strategy and News
Johnny and Colin are mathematicians who work with some of the biggest consumer packaged goods companies around.

Each week they discuss grocery trends, trade marketing, and the world of consumer packaged goods.

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Check them out at https://omniumcpg.com

About your host

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Lucas Walker