Episode 22

Pricing for growth and profitability - Drew Marconi

Published on: 21st June, 2022

Drew Marconi, founder of Intelligems, swings by to talk about pricing and how it impacts your bottom line. Your customers may be

  • Most valuable growth levers to pull to drive sales without giving up too much profit.
  • "Smart" pricing like the impact of free shipping, especially on smaller items.
  • Ending things in 9 gives a significantly higher conversion rate (Regularly 10%).
  • Discounts that increase the order value, buy more, save more.
  • Guessing the price of Drew's favourite snacks
Next Episode All Episodes Previous Episode
Show artwork for Bricks and Clicks

About the Podcast

Bricks and Clicks
Grocery industry and CPG Strategy and News
Johnny and Colin are mathematicians who work with some of the biggest consumer packaged goods companies around.

Each week they discuss grocery trends, trade marketing, and the world of consumer packaged goods.

Make sure you're subscribed to never miss an episode.

Check them out at https://omniumcpg.com

About your host

Profile picture for Lucas Walker

Lucas Walker